{"id":4419,"date":"2020-06-11T10:53:05","date_gmt":"2020-06-11T10:53:05","guid":{"rendered":"https:\/\/miraway-cetm.com\/?p=4419"},"modified":"2020-06-11T10:53:05","modified_gmt":"2020-06-11T10:53:05","slug":"tam-quan-trong-cua-phan-hoi-khach-hang-doi-voi-doanh-nghiep-b2b","status":"publish","type":"post","link":"https:\/\/miraway.vn\/blog\/tam-quan-trong-cua-phan-hoi-khach-hang-doi-voi-doanh-nghiep-b2b\/","title":{"rendered":"T\u1ea7m Quan Tr\u1ecdng C\u1ee7a Ph\u1ea3n H\u1ed3i Kh\u00e1ch H\u00e0ng \u0110\u1ed1i V\u1edbi Doanh Nghi\u1ec7p B2B"},"content":{"rendered":"

C\u00e1c doanh nghi\u1ec7p B2B th\u01b0\u1eddng kh\u00f4ng nh\u1eadn ra t\u1ea7m quan tr\u1ecdng c\u1ee7a ph\u1ea3n h\u1ed3i kh\u00e1ch h\u00e0ng<\/a> \u0111\u1ed1i v\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a doanh nghi\u1ec7p. Tuy nhi\u00ean cho d\u00f9 l\u00e0 doanh nghi\u1ec7p B2C hay B2B th\u00ec v\u1eabn ph\u1ea3i t\u01b0\u01a1ng t\u00e1c tr\u1ef1c ti\u1ebfp v\u1edbi kh\u00e1ch h\u00e0ng \u0111\u1ec3 giao d\u1ecbch. Ph\u1ea3n h\u1ed3i kh\u00e1ch h\u00e0ng l\u00e0 c\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec1 thu th\u1eadp nh\u1eefng hi\u1ec3u bi\u1ebft s\u00e2u s\u1eafc v\u1ec1 m\u1ed1i quan h\u1ec7 ph\u1ee9c t\u1ea1p gi\u1eefa doanh nghi\u1ec7p B2B v\u00e0 kh\u00e1ch h\u00e0ng c\u1ee7a h\u1ecd. M\u1ed9t quy tr\u00ecnh ph\u1ea3n h\u1ed3i kh\u00e1ch h\u00e0ng chuy\u00ean nghi\u1ec7p s\u1ebd cung c\u1ea5p c\u00e1i nh\u00ecn s\u00e2u s\u1eafc h\u01a1n v\u1ec1 nh\u1eefng g\u00ec doanh nghi\u1ec7p \u0111ang l\u00e0m t\u1ed1t v\u00e0 c\u00f3 th\u1ec3 l\u00e0m t\u1ed1t h\u01a1n n\u1eefa, nh\u1eefng g\u00ec c\u1ea7n c\u1ea3i thi\u1ec7n. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 nh\u1eefng l\u00fd do h\u00e0ng \u0111\u1ea7u t\u1ea1i sao ph\u1ea3n h\u1ed3i c\u1ee7a kh\u00e1ch h\u00e0ng l\u1ea1i quan tr\u1ecdng trong \u0111\u1ed1i v\u1edbi c\u00e1c doanh nghi\u1ec7p B2B.<\/p>\n

\"ph\u1ea3n<\/p>\n

C\u1ea3i thi\u1ec7n ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5.<\/strong><\/span><\/h2>\n

C\u1ea3i thi\u1ec7n ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5, s\u1ea3n ph\u1ea9m l\u00e0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c quan tr\u1ecdng \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng. Doanh nghi\u1ec7p c\u1ea7n th\u01b0\u1eddng xuy\u00ean t\u00ecm hi\u1ec3u xem kh\u00e1ch h\u00e0ng \u0111ang ngh\u0129 g\u00ec v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u ho\u1eb7c c\u00e1c d\u1ecbch v\u1ee5 m\u00e0 doanh nghi\u1ec7p cung c\u1ea5p.<\/p>\n

Ph\u1ea3n h\u1ed3i c\u1ee7a kh\u00e1ch h\u00e0ng l\u00e0 c\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 b\u1ea1n hi\u1ec3u doanh nghi\u1ec7p c\u1ee7a m\u00ecnh \u0111\u00e3 ch\u1ecdn \u0111\u00fang ph\u01b0\u01a1ng h\u01b0\u1edbng hay ch\u01b0a v\u00e0 li\u1ec7u kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n c\u00f3 h\u00e0i l\u00f2ng v\u1edbi nh\u1eefng tr\u1ea3i nghi\u1ec7m c\u1ee7a h\u1ecd v\u1edbi th\u01b0\u01a1ng hi\u1ec7u hay kh\u00f4ng? Ph\u00e2n t\u00edch ph\u1ea3n h\u1ed3i kh\u00e1ch h\u00e0ng s\u1ebd cho doanh nghi\u1ec7p th\u1ea5y r\u00f5 b\u1ee9c tranh to\u00e0n c\u1ea3nh v\u1ec1 hi\u1ec7u su\u1ea5t l\u00e0m vi\u1ec7c c\u1ee7a nh\u00e2n vi\u00ean. \u00c1p d\u1ee5ng nh\u1eefng th\u00f4ng tin ph\u1ea3n h\u1ed3i thu th\u1eadp \u0111\u01b0\u1ee3c s\u1ebd cho ph\u00e9p doanh nghi\u1ec7p l\u00ean chi\u1ebfn l\u01b0\u1ee3c kinh doanh hi\u1ec7u qu\u1ea3 h\u01a1n t\u1eeb \u0111\u00f3 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i v\u00e0 thu h\u00fat th\u00eam nhi\u1ec1u kh\u00e1ch h\u00e0ng m\u1edbi.<\/p>\n

N\u1eafm b\u1eaft \u0111\u01b0\u1ee3c xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng.<\/strong><\/span><\/h2>\n

Ph\u1ea3n h\u1ed3i c\u1ee7a kh\u00e1ch h\u00e0ng c\u00f2n gi\u00fap doanh nghi\u1ec7p ph\u00e1t hi\u1ec7n ra c\u00e1c xu h\u01b0\u1edbng m\u1edbi trong s\u1ed1 nh\u1eefng th\u00f4ng tin thu th\u1eadp \u0111\u01b0\u1ee3c. Nh\u1eefng doanh nghi\u1ec7p li\u00ean t\u1ee5c thay \u0111\u1ed5i, \u0111\u00f3n \u0111\u1ea7u xu h\u01b0\u1edbng s\u1ebd \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c mong \u0111\u1ee3i c\u1ee7a kh\u00e1ch h\u00e0ng nhi\u1ec1u h\u01a1n v\u00e0 s\u1ebd gi\u00e0nh \u0111\u01b0\u1ee3c nhi\u1ec1u th\u1ecb ph\u1ea7n h\u01a1n.<\/p>\n

T\u0103ng doanh s\u1ed1 b\u00e1n h\u00e0ng.<\/strong><\/span><\/h2>\n

Th\u00f4ng th\u01b0\u1eddng c\u00e1c doanh nghi\u1ec7p B2B th\u01b0\u1eddng \u0111\u00f2i h\u1ecfi ph\u1ea3i c\u00f3 m\u1ed1i quan h\u1ec7 ch\u1eb7t ch\u1ebd v\u1edbi kh\u00e1ch h\u00e0ng h\u01a1n so v\u1edbi doanh nghi\u1ec7p B2C. Do s\u1ed1 l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng c\u1ee7a doanh nghi\u1ec7p B2B \u00edt h\u01a1n nh\u01b0ng v\u00ec m\u1ed1i quan h\u1ec7 th\u00e2n thi\u1ebft v\u1edbi kh\u00e1ch h\u00e0ng n\u00ean ph\u1ea3n h\u1ed3i thu th\u1eadp \u0111\u01b0\u1ee3c th\u01b0\u1eddng c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng cao h\u01a1n. N\u00f3 s\u1ebd ph\u1ea3n \u00e1nh s\u1ef1 hi\u1ec3u bi\u1ebft s\u00e2u s\u1eafc h\u01a1n v\u1ec1 h\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng c\u1ee7a doanh nghi\u1ec7p b\u1ea1n.<\/p>\n

Nh\u1eefng ph\u1ea3n h\u1ed3i kh\u00e1ch h\u00e0ng t\u00edch c\u1ef1c l\u00e0 l\u1eddi ch\u1ee9ng th\u1ef1c hi\u1ec7u qu\u1ea3 cho ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5 v\u00e0 s\u1ea3n ph\u1ea9m c\u1ee7a doanh nghi\u1ec7p. D\u1eabn ch\u1ee9ng nh\u1eefng ph\u1ea3n h\u1ed3i t\u00edch c\u1ef1c c\u1ee7a kh\u00e1ch h\u00e0ng s\u1ebd gi\u00fap doanh nghi\u1ec7p c\u00f3 \u0111\u01b0\u1ee3c s\u1ef1 tin t\u01b0\u1edfng v\u00e0 ti\u1ebfp c\u1eadn v\u1edbi kh\u00e1ch h\u00e0ng m\u1edbi t\u1ed1t h\u01a1n.<\/span><\/p>\n

T\u0103ng s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng.<\/strong><\/span><\/h2>\n

Chi ph\u00ed \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c m\u1ed9t kh\u00e1ch h\u00e0ng m\u1edbi th\u01b0\u1eddng cao h\u01a1n r\u1ea5t nhi\u1ec1u so v\u1edbi chi ph\u00ed gi\u1eef ch\u00e2n m\u1ed9t kh\u00e1ch h\u00e0ng c\u0169. Cung c\u1ea5p d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng tuy\u1ec7t v\u1eddi s\u1ebd gi\u00fap doanh nghi\u1ec7p gi\u1eef ch\u00e2n \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng v\u00e0 t\u0103ng doanh thu.<\/p>\n

L\u00e0 nh\u00e0 cung c\u1ea5p d\u1ecbch v\u1ee5, vi\u1ec7c l\u1eafng nghe kh\u00e1ch h\u00e0ng v\u1ec1 nhu c\u1ea7u v\u00e0 s\u1edf th\u00edch c\u1ee7a h\u1ecd l\u00e0 r\u1ea5t quan tr\u1ecdng. Khi thu th\u1eadp th\u00f4ng tin ph\u1ea3n h\u1ed3i kh\u00e1ch h\u00e0ng doanh nghi\u1ec7p s\u1ebd ch\u1ee9ng t\u1ecf r\u1eb1ng nh\u1eefng \u00fd ki\u1ebfn ph\u1ea3n h\u1ed3i c\u1ee7a kh\u00e1ch h\u00e0ng l\u00e0 c\u00f3 gi\u00e1 tr\u1ecb r\u1ea5t l\u1edbn v\u1edbi doanh nghi\u1ec7p.<\/p>\n

V\u1edbi c\u00e1ch l\u00e0m nh\u01b0 v\u1eady ch\u1eafc ch\u1eafn b\u1ea1n s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c nh\u1eefng ph\u1ea3n h\u1ed3i ch\u00ednh x\u00e1c nh\u1ea5t v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5 v\u00e0 t\u1ea1o ra \u1ea5n t\u01b0\u1ee3ng t\u1ed1t \u0111\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng. Ngo\u00e0i ra giao ti\u1ebfp li\u00ean t\u1ee5c v\u1edbi kh\u00e1ch h\u00e0ng s\u1ebd gi\u00fap x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 kinh doanh t\u1ed1t h\u01a1n.<\/p>\n

K\u1ebft lu\u1eadn.<\/strong><\/p>\n

S\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a m\u1ed9t doanh nghi\u1ec7p ph\u1ee5 thu\u1ed9c r\u1ea5t l\u1edbn v\u00e0o \u0111\u1ed9 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng. \u0110\u1ea3m b\u1ea3o kh\u00e1ch h\u00e0ng c\u00f3 nh\u1eefng tr\u1ea3i nghi\u1ec7m tuy\u1ec7t v\u1eddi l\u00e0 n\u00ean tr\u1edf th\u00e0nh chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n ch\u00ednh c\u1ee7a c\u00e1c doanh nghi\u1ec7p.<\/p>\n

Xem th\u00eam b\u00e0i vi\u1ebft: Th\u1eddi gian ch\u1edd \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn t\u00e2m l\u00fd x\u1ebfp h\u00e0ng nh\u01b0 th\u1ebf n\u00e0o<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

C\u00e1c doanh nghi\u1ec7p B2B th\u01b0\u1eddng kh\u00f4ng nh\u1eadn ra t\u1ea7m quan tr\u1ecdng c\u1ee7a ph\u1ea3n h\u1ed3i kh\u00e1ch h\u00e0ng \u0111\u1ed1i v\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a doanh nghi\u1ec7p. Tuy nhi\u00ean cho d\u00f9 l\u00e0 doanh nghi\u1ec7p B2C hay B2B th\u00ec v\u1eabn ph\u1ea3i t\u01b0\u01a1ng t\u00e1c tr\u1ef1c ti\u1ebfp v\u1edbi kh\u00e1ch h\u00e0ng \u0111\u1ec3 giao d\u1ecbch. Ph\u1ea3n h\u1ed3i kh\u00e1ch h\u00e0ng l\u00e0 c\u00e1ch t\u1ed1t nh\u1ea5t […]\n","protected":false},"author":1,"featured_media":4425,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rank_math_lock_modified_date":false,"footnotes":""},"categories":[167],"tags":[206],"class_list":["post-4419","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-he-thong-khao-sat-va-phan-hoi","tag-khao-sat-va-phan-hoi-khach-hang"],"featured_image_url":"https:\/\/miraway.vn\/blog\/wp-content\/uploads\/2020\/06\/phan-hoi-khach-hang-doi-voi-doanh-nghiep-b2b-1-1-1.png","_links":{"self":[{"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/posts\/4419"}],"collection":[{"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/comments?post=4419"}],"version-history":[{"count":0,"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/posts\/4419\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/media\/4425"}],"wp:attachment":[{"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/media?parent=4419"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/categories?post=4419"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/tags?post=4419"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}