{"id":3904,"date":"2019-10-18T09:56:12","date_gmt":"2019-10-18T09:56:12","guid":{"rendered":"https:\/\/miraway-cetm.com\/?p=3904"},"modified":"2019-10-18T09:56:12","modified_gmt":"2019-10-18T09:56:12","slug":"5-loi-ich-cua-giai-phap-digital-signage-ma-ban-khong-the-bo-qua","status":"publish","type":"post","link":"https:\/\/miraway.vn\/blog\/5-loi-ich-cua-giai-phap-digital-signage-ma-ban-khong-the-bo-qua\/","title":{"rendered":"5 L\u1ee3i \u00cdch C\u1ee7a Gi\u1ea3i ph\u00e1p Digital Signage M\u00e0 B\u1ea1n Kh\u00f4ng Th\u1ec3 B\u1ecf Qua"},"content":{"rendered":"

Th\u00f3i quen mua s\u1eafm ng\u00e0y nay \u0111\u00e3 thay \u0111\u1ed5i b\u1edfi kh\u00e1ch h\u00e0ng tr\u1edf n\u00ean am hi\u1ec3u v\u1ec1 c\u00f4ng ngh\u1ec7 h\u01a1n bao gi\u1edd h\u1ebft. N\u1ed9i dung k\u1ef9 thu\u1eadt s\u1ed1 bi\u1ebfn th\u00e0nh ngu\u1ed3n cung c\u1ea5p c\u01a1 b\u1ea3n khi ng\u01b0\u1eddi ti\u00eau dung xem x\u00e9t mua s\u1ea3n ph\u1ea9m m\u1edbi ho\u1eb7c t\u00ecm ki\u1ebfm \u01b0u \u0111\u00e3i t\u1ed1t nh\u1ea5t. N\u1ed9i dung k\u1ef9 thu\u1eadt s\u1ed1 g\u00e2y \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn n\u01a1i kh\u00e1ch h\u00e0ng mu\u1ed1n mua v\u00e0 \u0111\u1ed3 g\u00ec \u0111\u1ec3 mua, v\u00e0 nh\u1eefng doanh nghi\u1ec7p th\u00f4ng minh \u0111ang \u0111i\u1ec1u ch\u1ec9nh ho\u1ea1t \u0111\u1ed9ng c\u1ee7a h\u1ecd \u0111\u1ec3 t\u00ecm ki\u1ebfm nh\u1eefng c\u00e1ch hi\u1ec7u qu\u1ea3 nh\u1ea5t c\u00f3 th\u1ec3 giao ti\u1ebfp v\u1edbi kh\u00e1ch h\u00e0ng.<\/span><\/p>\n

\"5<\/p>\n

Giao ti\u1ebfp hi\u1ec7u qu\u1ea3 l\u00e0 m\u1ed9t trong nh\u1eefng l\u1ee3i \u00edch c\u01a1 b\u1ea3n c\u1ee7a digital signage<\/a>. N\u00f3 t\u1ea1o ra k\u00eanh t\u01b0\u01a1ng t\u00e1c cho ph\u00e9p doanh nghi\u1ec7p truy\u1ec1n \u0111\u1ea1t th\u00f4ng \u0111i\u1ec7p tr\u1ef1c ti\u1ebfp t\u1edbi kh\u00e1ch h\u00e0ng. Theo Independent Retailer, digital signage c\u00f3 th\u1ec3 gia t\u0103ng doanh s\u1ed1 kinh doanh kho\u1ea3ng 32%. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 nh\u1eefng l\u1ee3i \u00edch kh\u00e1c c\u1ee7a digital signage bao g\u1ed3m:<\/span><\/p>\n

1 Thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a kh\u00e1ch h\u00e0ng.<\/span><\/strong><\/h2>\n

Digital signage l\u00e0 m\u1ed9t trong nh\u1eefng h\u00ecnh th\u1ee9c ph\u1ed5 bi\u1ebfn v\u00e0 lan r\u1ed9ng nh\u1ea5t \u0111\u1ea3m b\u1ea3o r\u1eb1ng th\u00f4ng \u0111i\u1ec7p s\u1ebd \u0111\u01b0\u1ee3c truy\u1ec1n t\u1ea3i \u0111\u1ebfn kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau. Doanh nghi\u1ec7p c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng giao di\u1ec7n k\u1ef9 thu\u1eadt s\u1ed1 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn h\u00e0nh vi c\u1ee7a kh\u00e1ch h\u00e0ng b\u1eb1ng c\u00e1ch t\u1ea1o ra nh\u1eefng m\u00e0n h\u00ecnh b\u1eaft m\u1eaft tr\u01b0ng b\u00e0y th\u01b0\u01a1ng hi\u1ec7u ho\u1eb7c d\u1ecbch v\u1ee5, cu\u1ed1i c\u00f9ng s\u1ebd th\u00fac \u0111\u1ea9y doanh s\u1ed1 v\u00e0 t\u0103ng l\u1ee3i nhu\u1eadn.<\/span><\/p>\n

2 C\u1eadp nh\u1eadt n\u1ed9i dung \u0111\u1ed9ng v\u00e0 t\u00f9y bi\u1ebfn theo th\u1eddi gian th\u1ef1c.<\/span><\/strong><\/h2>\n

Digital signage d\u1ec5 d\u00e0ng \u0111i\u1ec1u khi\u1ec3n v\u00e0 ch\u1ec9nh s\u1eeda nhanh ch\u00f3ng, cho ph\u00e9p n\u00f3 k\u1ebft h\u1ee3p v\u1edbi m\u00f4i tr\u01b0\u1eddng th\u1ef1c t\u1ea1i. T\u00f9y thu\u1ed9c v\u00e0o thi\u1ebft l\u1eadp v\u00e0 d\u1ecbch v\u1ee5 b\u1ea1n ch\u1ecdn, b\u1ea1n c\u00f3 th\u1ec3 l\u01b0u gi\u1eef \u0111\u1ed3 h\u1ecda v\u00e0 c\u1eadp nh\u1eadt b\u1ea3ng b\u1ea5t c\u1ee9 l\u00fac n\u00e0o b\u1ea1n mu\u1ed1n. N\u00f3 \u0111\u1eb7c bi\u1ec7t c\u00f3 \u00edch trong th\u1eddi gian ngh\u1ec9 l\u1ec5 mua s\u1eafm, ho\u1eb7c khi b\u1ea1n mu\u1ed1n qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m v\u00e0 gi\u1ea3m gi\u00e1 nhanh trong nh\u1eefng khung gi\u1edd nh\u1ea5t \u0111\u1ecbnh.<\/span><\/p>\n

3 Gi\u1ea3m thi\u1ec3u chi ph\u00ed.<\/span><\/strong><\/h2>\n

Ngo\u00e0i vi\u1ec7c ch\u1ea1y c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh qu\u1ea3ng c\u00e1o, th\u00f4ng tin, d\u1ecbch v\u1ee5 c\u1ee7a doanh nghi\u1ec7p, c\u00e1c nh\u00e0 b\u00e1n l\u1ebb, nh\u00e0 h\u00e0ng c\u00f3 th\u1ec3 t\u00e1i \u0111\u1ea7u t\u01b0 digital sinage b\u1eb1ng c\u00e1ch cho b\u00ean th\u1ee9 ba thu\u00ea l\u1ea1i th\u00f4ng gian qu\u1ea3ng c\u00e1o ho\u1eb7c th\u01b0\u01a1ng hi\u1ec7u mu\u1ed1n b\u1ed5 sung ho\u1ea1t \u0111\u1ed9ng cho c\u1eeda h\u00e0ng. Nh\u1eefng qu\u1ea3ng c\u00e1o tr\u00ean n\u00e2ng cao tr\u1ea1ng th\u00e1i c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u, d\u1ecbch v\u1ee5 ho\u1eb7c nh\u00e0 cung c\u1ea5p mu\u1ed1n thu h\u00fat s\u1ef1 ch\u00fa \u00fd v\u00e0 n\u00e2ng cao doanh s\u1ed1 t\u1ea1i c\u00e1c c\u1eeda h\u00e0ng, th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau v\u00e0 khu v\u1ef1c b\u00e1n h\u00e0ng.<\/span><\/p>\n

H\u01a1n th\u1ebf n\u1eefa, c\u00e1c th\u00f4ng tin hi\u1ec3n th\u1ecb qua digital signage gi\u00fap \u0111\u1ee1 doanh nghi\u1ec7p gi\u1ea3m chi ph\u00ed cho nh\u1eefng chi\u1ebfn d\u1ecbch truy\u1ec1n th\u1ed1ng, b\u1eb1ng c\u00e1ch ti\u1ebft ki\u1ec7m ti\u1ec1n in \u1ea5n, s\u1ea3n xu\u1ea5t v\u00e0 l\u00e3ng ph\u00ed v\u1eadt d\u1ee5ng \u0111i k\u00e8m c\u00f3 th\u1ec3 kh\u00f3 t\u00e1i s\u1eed d\u1ee5ng sau khi chi\u1ebfn d\u1ecbch k\u1ebft th\u00fac.<\/span><\/p>\n

4 Th\u00fac \u0111\u1ea9y doanh s\u1ed1 b\u00e1n h\u00e0ng.<\/span><\/strong><\/h2>\n

Digital signage l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 gi\u00e1 tr\u1ecb cho doanh nghi\u1ec7p b\u1edfi v\u00ec n\u00f3 truy\u1ec1n \u0111\u1ea1t nh\u1eefng th\u00f4ng \u0111i\u1ec7p quan tr\u1ecdng, s\u1ea3n ph\u1ea9m \u0111\u1eb7c bi\u1ec7t t\u1ea1i c\u1eeda h\u00e0ng. Qu\u1ea3ng c\u00e1o tr\u1ef1c ti\u1ebfp \u0111\u1ebfn ng\u01b0\u1eddi mua trong nh\u1eefng kho\u1ea3nh kh\u1eafc quy\u1ebft \u0111\u1ecbnh \u2013 l\u00fac h\u1ecd \u0111ang c\u00e2n nh\u1eafc mua th\u1ee9 g\u00ec \u0111\u00f3. N\u00f3 s\u1ebd gi\u00fap t\u0103ng tr\u01b0\u1edfng doanh thu khi th\u00fac \u0111\u1ea9y m\u1ea1nh m\u1ebd kh\u00e1ch h\u00e0ng ho\u00e0n th\u00e0nh giao d\u1ecbch, hi\u1ec3n th\u1ecb th\u00f4ng tin c\u1ee7a nh\u1eefng s\u1ea3n ph\u1ea9m t\u01b0\u01a1ng t\u1ef1, qu\u1ea3ng b\u00e1 nh\u1eefng s\u1ea3n ph\u1ea9m \u0111\u1eb7c bi\u1ec7t kh\u00e1c.\u00a0<\/span><\/p>\n

Ngo\u00e0i ra gi\u1ea3i ph\u00e1p digital signage c\u00f3 th\u1ec3 k\u1ebft h\u1ee3p v\u1edbi c\u00f4ng c\u1ee5 AI \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh nh\u1eefng s\u1ea3n ph\u1ea9m b\u00e1n ch\u1ea1y nh\u1ea5t v\u00e0 nh\u1eefng s\u1ea3n ph\u1ea9m th\u01b0\u1eddng \u0111\u01b0\u1ee3c b\u00e1n c\u00f9ng nhau. Ho\u1eb7c x\u00e1c nh\u1eadn nh\u1eefng s\u1ea3n ph\u1ea9m \u0111\u1ed9t ng\u1ed9t kinh doanh k\u00e9m. Sau \u0111\u00f3 gi\u1ea3i ph\u00e1p n\u00e0y s\u1ebd hi\u1ec3n th\u1ecb nh\u1eefng s\u1ea3n ph\u1ea9m tr\u00ean, qu\u1ea3ng b\u00e1 ch\u00fang cho kh\u00e1ch h\u00e0ng t\u1ea1i c\u1eeda h\u00e0ng \u0111\u1ec3 gia t\u0103ng doanh s\u1ed1 v\u00e0 th\u00fac \u0111\u1ea9y l\u1ee3i nhu\u1eadn.<\/span><\/p>\n

5 T\u0103ng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u, k\u1ebft h\u1ee3p v\u1edbi m\u1ea1ng x\u00e3 h\u1ed9i.<\/span><\/strong><\/h2>\n

Ch\u1ee7 doanh nghi\u1ec7p c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng m\u1ea1ng l\u01b0\u1edbi x\u00e3 h\u1ed9i \u0111\u1ec3 gia t\u0103ng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u, thu h\u00fat kh\u00e1ch h\u00e0ng m\u1edbi v\u00e0 t\u00ecm hi\u1ec3u nh\u1eefng \u0111i\u1ec1u khi\u1ebfn h\u1ecd h\u00e0i l\u00f2ng. B\u1eb1ng c\u00e1ch cung c\u1ea5p nh\u1eefng th\u00f4ng tin b\u1ed5 sung tr\u1ef1c ti\u1ebfp \u0111\u1ebfn kh\u00e1ch h\u00e0ng qua digital signage, c\u00e1c c\u1eeda h\u00e0ng c\u00f3 th\u1ec3 t\u1ea1o ra ngu\u1ed3n doanh thu b\u1ed5 sung, t\u00ecm th\u1ea5y nh\u1eefng kh\u00e1ch h\u00e0ng m\u1edbi v\u1edbi c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh g\u1eafn b\u00f3 l\u00e2u d\u00e0i qua Facebook, Twitter v\u00e0 nh\u1eefng trang kh\u00e1c nh\u01b0 Yelp, TripAdvisor,\u2026<\/span><\/p>\n

Khi c\u00f4ng ngh\u1ec7 \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t ph\u1ea7n c\u1ee7a cu\u1ed9c s\u1ed1ng, d\u01b0\u1eddng nh\u01b0 l\u00e0 m\u1ed9t ph\u00e1t tri\u1ec3n t\u1ef1 nhi\u00ean khi k\u1ebft h\u1ee3p nh\u1eefng l\u1ee3i \u00edch c\u1ee7a digital signage v\u00e0o chi\u1ebfn l\u01b0\u1ee3c kinh doanh \u0111\u1ec3 n\u00e2ng cao tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng \u2013 v\u00e0 l\u1ee3i nhu\u1eadn c\u1eeda h\u00e0ng. Digital signage l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 ti\u1ebfp th\u1ecb hi\u1ec7u qu\u1ea3 \u0111\u00e1ng \u0111\u1ec3 t\u00ecm hi\u1ec3u: C\u00e1c doanh nghi\u1ec7p \u0111\u00e3 s\u1eed d\u1ee5ng thi\u1ebft b\u1ecb n\u00e0y nh\u1eadn ra s\u1ee9c m\u1ea1nh c\u1ee7a n\u00f3 v\u00e0 s\u1eed d\u1ee5ng ch\u00fang \u0111\u1ec3 th\u00fac \u0111\u1ea9y l\u01b0u l\u01b0\u1ee3ng, gia t\u0103ng doanh s\u1ed1.\u00a0<\/span><\/p>\n

Xem th\u00eam b\u00e0i vi\u1ebft: 3 Ch\u1ec9 s\u1ed1 \u0111o l\u01b0\u1eddng tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng ph\u1ed5 bi\u1ebfn nh\u1ea5t<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Th\u00f3i quen mua s\u1eafm ng\u00e0y nay \u0111\u00e3 thay \u0111\u1ed5i b\u1edfi kh\u00e1ch h\u00e0ng tr\u1edf n\u00ean am hi\u1ec3u v\u1ec1 c\u00f4ng ngh\u1ec7 h\u01a1n bao gi\u1edd h\u1ebft. N\u1ed9i dung k\u1ef9 thu\u1eadt s\u1ed1 bi\u1ebfn th\u00e0nh ngu\u1ed3n cung c\u1ea5p c\u01a1 b\u1ea3n khi ng\u01b0\u1eddi ti\u00eau dung xem x\u00e9t mua s\u1ea3n ph\u1ea9m m\u1edbi ho\u1eb7c t\u00ecm ki\u1ebfm \u01b0u \u0111\u00e3i t\u1ed1t nh\u1ea5t. N\u1ed9i dung k\u1ef9 […]\n","protected":false},"author":1,"featured_media":3909,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rank_math_lock_modified_date":false,"footnotes":""},"categories":[145],"tags":[189],"class_list":["post-3904","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-signage","tag-digital-signage"],"featured_image_url":"https:\/\/miraway.vn\/blog\/wp-content\/uploads\/2019\/10\/5-loi-ich-cua-giai-phap-digital-signage-1-1.jpg","_links":{"self":[{"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/posts\/3904"}],"collection":[{"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/comments?post=3904"}],"version-history":[{"count":0,"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/posts\/3904\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/media\/3909"}],"wp:attachment":[{"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/media?parent=3904"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/categories?post=3904"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/tags?post=3904"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}