{"id":3851,"date":"2019-09-23T04:51:06","date_gmt":"2019-09-23T04:51:06","guid":{"rendered":"https:\/\/miraway-cetm.com\/?p=3851"},"modified":"2019-09-23T04:51:06","modified_gmt":"2019-09-23T04:51:06","slug":"4-sai-lam-ve-trai-nghiem-khach-hang-can-tranh","status":"publish","type":"post","link":"https:\/\/miraway.vn\/blog\/4-sai-lam-ve-trai-nghiem-khach-hang-can-tranh\/","title":{"rendered":"4 Sai L\u1ea7m V\u1ec1 Tr\u1ea3i Nghi\u1ec7m Kh\u00e1ch H\u00e0ng C\u1ea7n Tr\u00e1nh"},"content":{"rendered":"<p>C\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng t\u1ed1t h\u01a1n l\u00e0 m\u1ee5c \u0111\u00edch ch\u00ednh m\u00e0 b\u1ea5t c\u1ee9 doanh nghi\u1ec7p n\u00e0o c\u0169ng mu\u1ed1n \u0111\u1ea1t \u0111\u01b0\u1ee3c. Tuy nhi\u00ean b\u1ea1n c\u1ea7n tr\u00e1nh 4 sai l\u1ea7m sau \u0111\u00e2y \u0111\u1ec3 chi\u1ebfn l\u01b0\u1ee3c tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c th\u00e0nh c\u00f4ng.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-3861 aligncenter\" src=\"https:\/\/miraway.vn\/blog\/wp-content\/uploads\/2019\/09\/sai-lam-ve-trai-nghiem-khach-hang-1.png\" alt=\"sai l\u1ea7m v\u1ec1 tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng\" width=\"650\" height=\"244\" \/><\/p>\n<h2><strong><span style=\"font-size: 85%\">1. Kh\u00f4ng \u0111\u00e0o t\u1ea1o \u0111\u1ed9i ng\u0169 v\u1ec1 tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng.<\/span><\/strong><\/h2>\n<p>Nh\u00e2n vi\u00ean ch\u00ednh l\u00e0 nh\u1eefng ng\u01b0\u1eddi ti\u1ebfp x\u00fac tr\u1ef1c ti\u1ebfp v\u1edbi kh\u00e1ch h\u00e0ng, h\u1ecd s\u1ebd l\u00e0 ng\u01b0\u1eddi \u1ea3nh h\u01b0\u1edfng nhi\u1ec1u nh\u1ea5t \u0111\u1ebfn s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng. Nh\u00e2n vi\u00ean s\u1ebd<\/p>\n<p>V\u00ec v\u1eady th\u1eadt l\u00e0 thi\u1ebfu s\u00f3t khi b\u1ecf qua vi\u1ec7c \u0111\u00e0o t\u1ea1o nh\u00e2n vi\u00ean c\u1ee7a m\u00ecnh v\u1ec1 tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng. H\u00e3y \u0111\u1ea7u t\u01b0 ti\u1ec1n b\u1ea1c v\u00e0 th\u1eddi gian \u0111\u1ec3 \u0111\u00e0o t\u1ea1o nh\u00e2n vi\u00ean v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng th\u1eadt t\u1ed1t. H\u00e3y \u0111\u1ea3m b\u1ea3o m\u1ecdi nh\u00e2n vi\u00ean \u0111\u1ec1u \u0111\u01b0\u1ee3c trang b\u1ecb \u0111\u1ea7y \u0111\u1ee7 k\u1ef9 n\u0103ng, ki\u1ebfn th\u1ee9c v\u1ec1 tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng c\u1ea7n thi\u1ebft tr\u01b0\u1edbc khi giao d\u1ecbch v\u1edbi kh\u00e1ch h\u00e0ng.<\/p>\n<h2><strong><span style=\"font-size: 85%\">2. Kh\u00f4ng c\u00e1 nh\u00e2n h\u00f3a tr\u1ea3i nghi\u1ec7m.<\/span><\/strong><\/h2>\n<p><span style=\"font-size: 12pt\">Kh\u00f4ng c\u00f3 m\u1ed9t gi\u1ea3i ph\u00e1p chung n\u00e0o ph\u00f9 h\u1ee3p cho t\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi.\u00a0 C\u00e1 nh\u00e2n h\u00f3a l\u00e0 m\u1ed9t ph\u1ea7n quan tr\u1ecdng trong vi\u1ec7c cung c\u1ea5p m\u1ed9t tr\u1ea3i nghi\u1ec7m tuy\u1ec7t v\u1eddi. M\u1ed7i kh\u00e1ch h\u00e0ng \u0111\u1ec1u c\u00f3 \u0111\u1eb7c \u0111i\u1ec3m, s\u1edf th\u00edch v\u00e0 h\u00e0nh vi ri\u00eang, v\u00ec v\u1eady doanh nghi\u1ec7p \u0111\u1eebng \u00e1p d\u1ee5ng chung m\u1ed9t gi\u1ea3i ph\u00e1p cho to\u00e0n b\u1ed9 kh\u00e1ch h\u00e0ng. Thay v\u00e0o \u0111\u00f3 b\u1ea1n h\u00e3y t\u00ecm hi\u1ec3u k\u1ef9 \u0111\u1eb7c t\u00ednh c\u1ee7a kh\u00e1ch h\u00e0ng r\u1ed3i x\u00e2y d\u1ef1ng nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c ri\u00eang d\u00e0nh cho h\u1ecd.<\/span><\/p>\n<ul>\n<li>79% ng\u01b0\u1eddi ti\u00eau d\u00f9ng cho r\u1eb1ng h\u1ecd s\u1ebd c\u00f3 kh\u1ea3 n\u0103ng ch\u1ea5p nh\u1eadn l\u1eddi \u0111\u1ec1 ngh\u1ecb n\u1ebfu n\u00f3 \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a cho h\u1ecd<\/li>\n<li>78% ng\u01b0\u1eddi s\u1eed d\u1ee5ng internet cho r\u1eb1ng nh\u1eefng g\u1ee3i \u00fd mua tr\u00ean internet t\u1eeb c\u00e1c c\u00f4ng ty s\u1ebd l\u00e0m t\u0103ng kh\u1ea3 n\u0103ng mua h\u00e0ng c\u1ee7a h\u1ecd.<\/li>\n<li>\u0110\u1ebfn n\u0103m 2020, 51% ng\u01b0\u1eddi ti\u00eau d\u00f9ng mong \u0111\u1ee3i doanh nghi\u1ec7p s\u1ebd d\u1ef1 \u0111o\u00e1n nhu c\u1ea7u c\u1ee7a h\u1ecd ngay tr\u01b0\u1edbc khi h\u1ecd th\u1ef1c hi\u1ec7n b\u1ea5t c\u1ee9 giao d\u1ecbch n\u00e0o.<\/li>\n<\/ul>\n<p>\u0110\u1ec3 t\u1ea1o chi\u1ebfn l\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a, doanh nghi\u1ec7p c\u1ea7n thu th\u1eadp, ph\u00e2n t\u00edch d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng \u0111\u1ec3 \u0111\u01b0a ra nh\u1eefng d\u1ef1 b\u00e1o v\u1ec1 xu h\u01b0\u1edbng c\u1ee7a kh\u00e1ch h\u00e0ng trong t\u01b0\u01a1ng lai. T\u1ea1o ra tr\u1ea3i nghi\u1ec7m ph\u00f9 h\u1ee3p v\u1edbi t\u1eebng kh\u00e1ch h\u00e0ng s\u1ebd gi\u00fap doanh nghi\u1ec7p gia t\u0103ng s\u1ed1 l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng trung th\u00e0nh.<\/p>\n<h2><span style=\"font-size: 85%\"><strong>3. B\u1ecf qua ph\u1ea3n h\u1ed3i c\u1ee7a kh\u00e1ch h\u00e0ng.<\/strong><\/span><\/h2>\n<p>R\u1ea5t nhi\u1ec1u kh\u00e1ch h\u00e0ng ng\u00e0y nay s\u1eed d\u1ee5ng c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i \u0111\u1ec3 chia s\u1ebb, ph\u00e0n n\u00e0n v\u1ec1 nh\u1eefng tr\u1ea3i nghi\u1ec7m c\u1ee7a m\u00ecnh v\u1edbi m\u1ed9t nh\u00e3n h\u00e0ng n\u00e0o \u0111\u00f3. V\u00e0 kh\u00e1ch h\u00e0ng mong \u0111\u1ee3i nh\u1eefng ph\u1ea3n h\u1ed3i c\u1ee7a m\u00ecnh s\u1ebd \u0111\u01b0\u1ee3c gi\u1ea3i quy\u1ebft nhanh ch\u00f3ng.<\/p>\n<p><a href=\"https:\/\/miraway.vn\/giai-phap\/phan-hoi-khach-hang\/\">Ph\u1ea3n h\u1ed3i kh\u00e1ch h\u00e0ng<\/a> l\u00e0 m\u1ed9t trong nh\u1eefng c\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 t\u00ecm hi\u1ec3u xem kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n \u0111ang mu\u1ed1n t\u00ecm ki\u1ebfm \u0111i\u1ec1u g\u00ec. B\u1ea1n c\u00f3 th\u1ec3 kh\u00f4ng th\u00edch m\u1ed9t s\u1ed1 l\u1eddi ph\u00e0n n\u00e0n ho\u1eb7c \u0111\u1ec1 xu\u1ea5t \u0111\u00f3 nh\u01b0ng b\u1ea1n kh\u00f4ng bao gi\u1edd \u0111\u01b0\u1ee3c b\u1ecf qua ti\u1ebfng n\u00f3i c\u1ee7a kh\u00e1ch h\u00e0ng. Vi\u1ec7c tr\u1ea3 l\u1eddi nh\u1eefng ph\u1ea3n h\u1ed3i c\u1ee7a kh\u00e1ch h\u00e0ng s\u1ebd cho h\u1ecd c\u1ea3m gi\u00e1c \u0111\u01b0\u1ee3c t\u00f4n tr\u1ecdng h\u01a1n v\u00e0 mu\u1ed1n g\u1eafn b\u00f3 v\u1edbi th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n<h2><strong><span style=\"font-size: 85%\">4. Kh\u00f4ng \u0111\u1ea7u t\u01b0 v\u00e0o CRM.<\/span><\/strong><\/h2>\n<p>Qu\u1ea3n l\u00fd quan h\u1ec7 kh\u00e1ch h\u00e0ng hay CRM l\u00e0 m\u1ed9t ph\u01b0\u01a1ng ph\u00e1p gi\u00fap c\u00e1c doanh nghi\u1ec7p ti\u1ebfp c\u1eadn v\u00e0 giao ti\u1ebfp v\u1edbi kh\u00e1ch h\u00e0ng m\u1ed9t c\u00e1ch c\u00f3 h\u1ec7 th\u1ed1ng v\u00e0 hi\u1ec7u qu\u1ea3, qu\u1ea3n l\u00fd c\u00e1c th\u00f4ng tin c\u1ee7a kh\u00e1ch h\u00e0ng nh\u01b0 th\u00f4ng tin v\u1ec1 t\u00e0i kho\u1ea3n, nhu c\u1ea7u, li\u00ean l\u1ea1c v\u00e0 c\u00e1c v\u1ea5n \u0111\u1ec1 kh\u00e1c nh\u1eb1m ph\u1ee5c v\u1ee5 kh\u00e1ch h\u00e0ng t\u1ed1t h\u01a1n.<\/p>\n<p>M\u1ed9t nghi\u00ean c\u1ee9u tr\u00ean 300 ch\u1ee7 doanh nghi\u1ec7p nh\u1ecf cho th\u1ea5y ch\u1ec9 34% c\u00f4ng ty c\u00f3 n\u1ec1n t\u1ea3ng qu\u1ea3n l\u00fd quan h\u1ec7 kh\u00e1ch h\u00e0ng (CRM).<\/p>\n<p>Ngo\u00e0i c\u1ea3i thi\u1ec7n quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng, h\u1ec7 th\u1ed1ng CRM c\u00f2n gi\u00fap t\u1ed1i \u0111a h\u00f3a vi\u1ec7c b\u00e1n h\u00e0ng, b\u00e1n ch\u00e9o v\u00e0 c\u1ea3i thi\u1ec7n giao ti\u1ebfp n\u1ed9i b\u1ed9.<\/p>\n<p>Xem th\u00eam b\u00e0i vi\u1ebft: <a href=\"https:\/\/miraway.vn\/blog\/su-dung-mang-xa-hoi-de-tao-ra-trai-nghiem-tot-nhat-cho-khach-hang\/\">S\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u1ec3 t\u1ea1o ra tr\u1ea3i nghi\u1ec7m t\u1ed1t nh\u1ea5t cho kh\u00e1ch h\u00e0ng.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>C\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng t\u1ed1t h\u01a1n l\u00e0 m\u1ee5c \u0111\u00edch ch\u00ednh m\u00e0 b\u1ea5t c\u1ee9 doanh nghi\u1ec7p n\u00e0o c\u0169ng mu\u1ed1n \u0111\u1ea1t \u0111\u01b0\u1ee3c. Tuy nhi\u00ean b\u1ea1n c\u1ea7n tr\u00e1nh 4 sai l\u1ea7m sau \u0111\u00e2y \u0111\u1ec3 chi\u1ebfn l\u01b0\u1ee3c tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c th\u00e0nh c\u00f4ng. 1. Kh\u00f4ng \u0111\u00e0o t\u1ea1o \u0111\u1ed9i ng\u0169 v\u1ec1 tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng. [&#8230;]\n","protected":false},"author":1,"featured_media":3861,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rank_math_lock_modified_date":false,"footnotes":""},"categories":[11],"tags":[],"class_list":["post-3851","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trai-nghiem-khach-hang"],"featured_image_url":"https:\/\/miraway.vn\/blog\/wp-content\/uploads\/2019\/09\/sai-lam-ve-trai-nghiem-khach-hang-1-1.png","_links":{"self":[{"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/posts\/3851"}],"collection":[{"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/comments?post=3851"}],"version-history":[{"count":0,"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/posts\/3851\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/media\/3861"}],"wp:attachment":[{"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/media?parent=3851"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/categories?post=3851"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/tags?post=3851"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}