{"id":12002,"date":"2021-11-05T14:28:57","date_gmt":"2021-11-05T07:28:57","guid":{"rendered":"https:\/\/miraway-cetm.com\/?p=12002"},"modified":"2023-09-15T17:25:33","modified_gmt":"2023-09-15T10:25:33","slug":"miraway-trien-khai-du-an-digital-signage-cho-mb-smartbank","status":"publish","type":"post","link":"https:\/\/miraway.vn\/blog\/miraway-trien-khai-du-an-digital-signage-cho-mb-smartbank\/","title":{"rendered":"Miraway Tri\u1ec3n Khai D\u1ef1 \u00c1n Digital Signage Cho MB Smartbank"},"content":{"rendered":"

Trong th\u1eddi \u0111\u1ea1i k\u1ef7 nguy\u00ean s\u1ed1, c\u00f4ng ngh\u1ec7 kh\u00f4ng c\u00f2n l\u00e0 c\u00f4ng c\u1ee5 m\u00e0 l\u00e0 v\u1ea5n \u0111\u1ec1 chi\u1ebfn l\u01b0\u1ee3c, doanh nghi\u1ec7p n\u00e0o c\u0169ng c\u1ea7n th\u1ef1c hi\u1ec7n \u0111\u1ec3 t\u1ed3n t\u1ea1i, kh\u00f4ng b\u1ecb t\u1ee5t h\u1eadu v\u00e0 n\u00e2ng cao n\u0103ng l\u1ef1c c\u1ea1nh tranh.<\/p>\n

Th\u1ef1c t\u1ebf \u0111\u00e3 ch\u1ee9ng minh nhi\u1ec1u doanh nghi\u1ec7p c\u1ea7n ph\u1ea3i th\u00edch \u1ee9ng, thay \u0111\u1ed5i \u0111\u1ec3 theo k\u1ecbp v\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n nhanh ch\u00f3ng c\u1ee7a c\u00f4ng ngh\u1ec7 v\u00e0 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u ng\u00e0y c\u00e0ng cao t\u1eeb ph\u00eda kh\u00e1ch h\u00e0ng.<\/p>\n

Hi\u1ec7n nay tr\u00ean th\u1ebf gi\u1edbi, v\u1edbi nhu c\u1ea7u ng\u00e0y c\u00e0ng t\u0103ng v\u1ec1 c\u00e1ch th\u1ee9c ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng m\u1edbi b\u1eb1ng n\u1ed9i dung s\u00e1ng t\u1ea1o, ch\u1ea5t l\u01b0\u1ee3ng cao v\u00e0 c\u1ef1c k\u1ef3 h\u1ea5p d\u1eabn, b\u1ea3ng hi\u1ec7u k\u1ef9 thu\u1eadt s\u1ed1 (Digital Signage) \u0111\u00e3 \u0111\u01b0\u1ee3c ch\u1ee9ng minh l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 ti\u1ebfp th\u1ecb tuy\u1ec7t v\u1eddi v\u00e0 l\u00e0 gi\u1ea3i ph\u00e1p t\u1ed1i \u01b0u trong vi\u1ec7c n\u00e2ng cao \u0111\u1ed9 nh\u1eadn di\u1ec7n v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u, c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 th\u00fac \u0111\u1ea9y s\u1ef1 t\u01b0\u01a1ng t\u00e1c gi\u1eefa kh\u00e1ch h\u00e0ng v\u1edbi doanh nghi\u1ec7p.<\/p>\n

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Theo \u0111\u00f3, Digital Signage \u0111\u00e3 \u0111\u01b0\u1ee3c th\u00fac \u0111\u1ea9y v\u00e0 t\u0103ng tr\u01b0\u1edfng m\u1ea1nh m\u1ebd nh\u1edd nhu c\u1ea7u s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng ngh\u1ec7 hi\u1ec3n th\u1ecb t\u01b0\u01a1ng t\u00e1c cao t\u1ea1i c\u00e1c ga t\u00e0u \u0111i\u1ec7n ng\u1ea7m, tr\u1ea1m xe bu\u00fdt, trung t\u00e2m th\u01b0\u01a1ng m\u1ea1i, \u0111\u1ea5u tr\u01b0\u1eddng th\u1ec3 thao, ng\u00e2n h\u00e0ng, kh\u00e1ch s\u1ea1n, nh\u00e0 h\u00e0ng, c\u00e1c c\u1eeda h\u00e0ng b\u00e1n l\u1ebb<\/em>\u2026 D\u1ef1 ki\u1ebfn doanh thu Digital Signage to\u00e0n c\u1ea7u n\u0103m 2026 l\u00e0 32.12 t\u1ef7 USD v\u1edbi h\u1ec7 s\u1ed1 t\u0103ng tr\u01b0\u1edfng 8.1% trong chu k\u1ef3 nghi\u00ean c\u1ee9u t\u1eeb 2019 \u2013 2026 (B\u00e1o c\u00e1o nghi\u00ean c\u1ee9u c\u1ee7a Grand View Research Inc,).<\/em><\/p>\n

T\u1ea1i Vi\u1ec7t Nam, r\u1ea5t nhi\u1ec1u c\u00e1c doanh nghi\u1ec7p \u0111\u00e3 tri\u1ec3n khai s\u1eed d\u1ee5ng Digital Signage nh\u01b0 m\u1ed9t n\u1ec1n t\u1ea3ng x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ec3 hi\u1ec3n th\u1ecb c\u00e1c th\u00f4ng tin s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 quan tr\u1ecdng v\u00e0 qu\u1ea3ng b\u00e1 h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ebfn v\u1edbi kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau.<\/p>\n

N\u1eafm b\u1eaft xu h\u01b0\u1edbng c\u00f4ng ngh\u1ec7 \u0111ang n\u00f3ng tr\u00ean th\u1ebf gi\u1edbi, ng\u00e0y 30\/9 v\u1eeba qua, Ng\u00e2n h\u00e0ng Th\u01b0\u01a1ng m\u1ea1i c\u1ed5 ph\u1ea7n Qu\u00e2n \u0111\u1ed9i (MBBank) v\u00e0 \u0111\u1ed1i t\u00e1c – C\u00f4ng ty CP Miraway Gi\u1ea3i ph\u00e1p C\u00f4ng ngh\u1ec7 \u0111\u00e3 tri\u1ec3n khai th\u00e0nh c\u00f4ng d\u1ef1 \u00e1n Qu\u1ea3ng c\u00e1o m\u00e0n h\u00ecnh s\u1ed1 th\u00f4ng minh Digital Signage giai \u0111o\u1ea1n I cho 24 chi nh\u00e1nh SmartBank khu v\u1ef1c H\u00e0 N\u1ed9i v\u00e0 H\u1ed3 Ch\u00ed Minh.<\/p>\n

T\u1ea1i m\u1ed7i chi nh\u00e1nh, kh\u00f4ng gian giao d\u1ecbch c\u1ee7a MB Smartbank \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf v\u1edbi m\u1ee5c \u0111\u00edch t\u1ed1i \u0111a ho\u00e1 tr\u1ea3i nghi\u1ec7m v\u00e0 c\u00f4ng n\u0103ng, g\u1ea7n g\u0169i v\u00e0 th\u00e2n thi\u1ec7n v\u1edbi kh\u00e1ch h\u00e0ng. H\u1ec7 th\u1ed1ng qu\u1ea3ng c\u00e1o th\u00f4ng minh c\u1ee7a Miraway<\/a> gi\u00fap ng\u00e2n h\u00e0ng MB qu\u1ea3n l\u00fd n\u1ed9i dung hi\u1ec3n th\u1ecb t\u1eadp trung, t\u1eeb xa, h\u1ed7 tr\u1ee3 t\u00f9y bi\u1ebfn th\u00f4ng \u0111i\u1ec7p truy\u1ec1n t\u1ea3i v\u1edbi nhi\u1ec1u \u0111\u1ecbnh d\u1ea1ng (h\u00ecnh \u1ea3nh, video,\u2026) theo l\u1ecbch l\u1eadp s\u1eb5n, ng\u1eef c\u1ea3nh v\u00e0 th\u1eddi gian th\u1ef1c. Th\u00f4ng qua m\u00e0n h\u00ecnh s\u1ed1 th\u00f4ng minh, c\u00e1c chi nh\u00e1nh c\u00f3 th\u1ec3 qu\u1ea3ng c\u00e1o v\u1ec1 s\u1ea3n ph\u1ea9m\/ d\u1ecbch v\u1ee5, th\u00f4ng b\u00e1o v\u1ec1 c\u00e1c \u01b0u \u0111\u00e3i hi\u1ec7n c\u00f3, hi\u1ec3n th\u1ecb c\u00e1c th\u00f4ng tin nh\u01b0 t\u1ec9 gi\u00e1 ngo\u1ea1i t\u1ec7, gi\u00e1 v\u00e0ng, l\u00e3i su\u1ea5t, ch\u1ec9 s\u1ed1 ch\u1ee9ng kho\u00e1n,\u2026 T\u1eeb \u0111\u00f3, cung c\u1ea5p th\u00f4ng tin h\u1eefu \u00edch v\u1ec1 h\u00e0nh vi mua s\u1eafm, th\u00f4ng tin gi\u1ea3i tr\u00ed nh\u1eb1m n\u00e2ng cao s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 t\u0103ng tr\u01b0\u1edfng doanh thu.<\/p>\n

\"\"<\/p>\n

\u0110i\u1ec3m nh\u1ea5n \u0111\u1eb7c bi\u1ec7t l\u00e0 h\u1ec7 th\u1ed1ng Miraway – Digital Signage h\u1ed7 tr\u1ee3 \u0111a d\u1ea1ng c\u00e1c lo\u1ea1i b\u00e1o c\u00e1o v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u chi ti\u1ebft \u0111\u1ebfn t\u1eebng chi\u1ebfn d\u1ecbch gi\u00fap MBBank \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 qu\u1ea3ng c\u00e1o, k\u1ecbp th\u1eddi th\u1ef1c hi\u1ec7n c\u00e1c thay \u0111\u1ed5i c\u1ea7n thi\u1ebft v\u00e0 l\u00e0 c\u00f4ng c\u1ee5 truy\u1ec1n th\u00f4ng h\u1eefu hi\u1ec7u t\u1ea1o s\u1ef1 kh\u00e1c bi\u1ec7t v\u1edbi c\u00e1c ng\u00e2n h\u00e0ng kh\u00e1c.<\/p>\n

K\u1ec3 t\u1eeb th\u1eddi \u0111i\u1ec3m \u0111\u01b0\u1ee3c tri\u1ec3n khai, m\u00f4 h\u00ecnh MB Smartbank \u0111\u00e3 v\u00e0 \u0111ang nh\u1eadn \u0111\u01b0\u1ee3c nhi\u1ec1u ph\u1ea3n h\u1ed3i t\u00edch c\u1ef1c t\u1eeb c\u00e1c kh\u00e1ch h\u00e0ng nh\u1edd v\u00e0o t\u00ednh n\u0103ng hi\u1ec3n th\u1ecb h\u00ecnh \u1ea3nh v\u00e0 video s\u1ed1ng \u0111\u1ed9ng. \u0110i\u1ec1u n\u00e0y \u0111\u00e3 mang l\u1ea1i nh\u1eefng tr\u1ea3i nghi\u1ec7m h\u1ea5p d\u1eabn, thu h\u00fat kh\u00e1ch h\u00e0ng tham gia t\u01b0\u01a1ng t\u00e1c v\u00e0o n\u1ed9i dung c\u1ee7a MBB Bank. Theo \u0111\u00f3, t\u0103ng kh\u1ea3 n\u0103ng nh\u1eadn di\u1ec7n v\u00e0 k\u1ebft n\u1ed1i gi\u1eefa kh\u00e1ch h\u00e0ng v\u1edbi th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a ng\u00e2n h\u00e0ng.<\/p>\n

Th\u00f4ng qua vi\u1ec7c cung c\u1ea5p gi\u1ea3i ph\u00e1p Digital Signage<\/a>, Miraway k\u1ef3 v\u1ecdng s\u1ebd l\u00e0 m\u1ea3nh gh\u00e9p quan tr\u1ecdng g\u00f3p ph\u1ea7n gi\u00fap ng\u00e2n h\u00e0ng \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau v\u1ec1 chuy\u1ec3n \u0111\u1ed5i s\u1ed1 \u0111\u00e3 \u0111\u1ec1 ra.<\/p>\n

N\u1ed1i ti\u1ebfp th\u00e0nh c\u00f4ng c\u1ee7a giai \u0111o\u1ea1n I c\u1ee7a d\u1ef1 \u00e1n, giai \u0111o\u1ea1n 2 v\u1edbi vi\u1ec7c l\u1eafp \u0111\u1eb7t Digital Signage t\u1ea1i c\u00e1c chi nh\u00e1nh MB Smartbank c\u00f2n l\u1ea1i s\u1ebd s\u1edbm \u0111\u01b0\u1ee3c tri\u1ec3n khai trong th\u1eddi gian t\u1edbi. \u0110\u00e2y l\u00e0 d\u1ef1 \u00e1n h\u1ee3p t\u00e1c quan tr\u1ecdng gi\u1eefa Miraway v\u00e0 Ng\u00e2n h\u00e0ng Th\u01b0\u01a1ng m\u1ea1i c\u1ed5 ph\u1ea7n Qu\u00e2n \u0111\u1ed9i (MBBank). Tr\u01b0\u1edbc \u0111\u00f3, Miraway \u0111\u00e3 t\u01b0 v\u1ea5n v\u00e0 tri\u1ec3n khai th\u00e0nh c\u00f4ng H\u1ec7 th\u1ed1ng Qu\u1ea3n l\u00fd Tr\u1ea3i nghi\u1ec7m Kh\u00e1ch h\u00e0ng (CETM), H\u1ec7 th\u1ed1ng Kh\u1ea3o s\u00e1t & Ph\u1ea3n h\u1ed3i Kh\u00e1ch h\u00e0ng cho nhi\u1ec1u chi nh\u00e1nh c\u1ee7a MBBank tr\u00ean to\u00e0n qu\u1ed1c.<\/p>\n

V\u1edbi th\u1ebf m\u1ea1nh v\u1ec1 c\u00f4ng ngh\u1ec7, Miraway \u0111\u00e3 ph\u00e1t tri\u1ec3n gi\u1ea3i ph\u00e1p Digital Signage t\u00edch h\u1ee3p ho\u00e0n h\u1ea3o v\u1edbi kh\u00f4ng gian qu\u1ea3ng c\u00e1o c\u1ee7a doanh nghi\u1ec7p, g\u00f3p ph\u1ea7n h\u1ed7 tr\u1ee3 doanh nghi\u1ec7p qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u, \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau kinh doanh mong mu\u1ed1n v\u00e0 n\u00e2ng t\u1ea7m tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng. \u0110\u1ebfn nay, Miraway \u0111\u00e3 tri\u1ec3n khai h\u1ec7 th\u1ed1ng Qu\u1ea3ng c\u00e1o m\u00e0n h\u00ecnh s\u1ed1 th\u00f4ng minh Digital Signage cho h\u01a1n 200 kh\u00e1ch h\u00e0ng thu\u1ed9c m\u1ecdi l\u0129nh v\u1ef1c, ti\u00eau bi\u1ec3u nh\u01b0: Ng\u00e2n h\u00e0ng MSB, Sacombank, Trung t\u00e2m ti\u1ec7c c\u01b0\u1edbi Tr\u1ed1ng \u0110\u1ed3ng,\u2026<\/p>\n\n\n\n
Miraway – \u0111\u01a1n v\u1ecb h\u00e0ng \u0111\u1ea7u chuy\u00ean cung c\u1ea5p gi\u1ea3i ph\u00e1p Qu\u1ea3n l\u00fd Tr\u1ea3i nghi\u1ec7m Kh\u00e1ch h\u00e0ng \u0110a k\u00eanh \u0111\u00e3 t\u01b0 v\u1ea5n v\u00e0 tri\u1ec3n khai th\u00e0nh c\u00f4ng nhi\u1ec1u d\u1ef1 \u00e1n l\u1edbn cho c\u00e1c t\u1ed5 ch\u1ee9c trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc v\u1edbi h\u01a1n 500 kh\u00e1ch h\u00e0ng v\u00e0 h\u01a1n 5000 \u0111i\u1ec3m tri\u1ec3n khai.<\/em><\/p>\n

https:\/\/miraway.vn\/<\/em><\/a><\/p>\n

Lu\u00f4n t\u1ef1 h\u00e0o l\u00e0 th\u01b0\u01a1ng hi\u1ec7u ti\u00ean phong t\u1ea1i Vi\u1ec7t Nam mang \u0111\u1ebfn gi\u1ea3i ph\u00e1p c\u00f4ng ngh\u1ec7 cao: Kiosk t\u1ef1 ph\u1ee5c v\u1ee5 (Self-service kiosk), \u0110\u1eb7t l\u1ecbch v\u00e0 x\u1ebfp h\u00e0ng th\u00f4ng minh, Digital Signage, Kh\u1ea3o s\u00e1t ph\u1ea3n h\u1ed3i \u0111a k\u00eanh (VOC), CDP, CX Platform,\u2026\u00a0 \u2013 c\u00e1nh tay ph\u1ea3i \u0111\u1eafc l\u1ef1c tr\u00ean con \u0111\u01b0\u1eddng chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u1ee7a doanh nghi\u1ec7p thu\u1ed9c m\u1ecdi l\u0129nh v\u1ef1c: T\u00e0i ch\u00ednh ng\u00e2n h\u00e0ng,Vi\u1ec5n th\u00f4ng, H\u00e0nh ch\u00ednh c\u00f4ng, B\u00e1n l\u1ebb, Kh\u00e1ch s\u1ea1n, Th\u1eddi trang v\u00e0 c\u00e1c nh\u00e0 Cung c\u1ea5p D\u1ecbch v\u1ee5\u2026<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

M\u1ecdi th\u00f4ng tin chi ti\u1ebft vui l\u00f2ng li\u00ean h\u1ec7<\/u><\/strong>:<\/p>\n

C\u00f4ng ty CP Miraway Gi\u1ea3i ph\u00e1p C\u00f4ng ngh\u1ec7<\/strong><\/p>\n

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Email: <\/em>contact<\/em><\/a>@miraway.vn<\/em><\/p>\n

Website: <\/em>www.miraway.vn<\/em><\/a>;<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Trong th\u1eddi \u0111\u1ea1i k\u1ef7 nguy\u00ean s\u1ed1, c\u00f4ng ngh\u1ec7 kh\u00f4ng c\u00f2n l\u00e0 c\u00f4ng c\u1ee5 m\u00e0 l\u00e0 v\u1ea5n \u0111\u1ec1 chi\u1ebfn l\u01b0\u1ee3c, doanh nghi\u1ec7p n\u00e0o c\u0169ng c\u1ea7n th\u1ef1c hi\u1ec7n \u0111\u1ec3 t\u1ed3n t\u1ea1i, kh\u00f4ng b\u1ecb t\u1ee5t h\u1eadu v\u00e0 n\u00e2ng cao n\u0103ng l\u1ef1c c\u1ea1nh tranh. Th\u1ef1c t\u1ebf \u0111\u00e3 ch\u1ee9ng minh nhi\u1ec1u doanh nghi\u1ec7p c\u1ea7n ph\u1ea3i th\u00edch \u1ee9ng, thay \u0111\u1ed5i \u0111\u1ec3 […]\n","protected":false},"author":1,"featured_media":12003,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"rank_math_lock_modified_date":false,"footnotes":""},"categories":[143,145,142],"tags":[299,300],"class_list":["post-12002","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cau-chuyen-khach-hang","category-digital-signage","category-truyen-thong-noi-ve-miraway","tag-mb","tag-smartbank"],"featured_image_url":"https:\/\/miraway.vn\/blog\/wp-content\/uploads\/2021\/11\/Smartbank-1-1.jpg","_links":{"self":[{"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/posts\/12002"}],"collection":[{"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/comments?post=12002"}],"version-history":[{"count":2,"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/posts\/12002\/revisions"}],"predecessor-version":[{"id":15308,"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/posts\/12002\/revisions\/15308"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/media\/12003"}],"wp:attachment":[{"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/media?parent=12002"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/categories?post=12002"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/miraway.vn\/blog\/wp-json\/wp\/v2\/tags?post=12002"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}